Calgary SEO Promotion Programs by Web Candy
# of Keyphrases optimitzed
(Keyphrases with less than 5M results)
Consultative Review & Analysis
Learn More about Your Rivals with our SEO Competition Analysis
If your website doesn’t rank in the search engines as high as you would like it to, the first thing you should do is see what your more successful competitors have done to their websites. Completing a competitive analysis is a critical component of every successful search engine optimization campaign. You can’t defeat your rivals unless you know them well. That doesn’t mean that you should go and copy everything you see at the top ranking websites, but there may be a couple of things that you can successfully apply to your website. Calgary SEO experts Web Candy can help you with all your Calgary online marketing needs! CONTACT US NOW to learn more.
You can't rank first in Google in Calgary without identifying your Calgary SEO opportunity
Our competitive analysis process has two major goals. First of all you need to evaluate your potential and see if you can win the competition with the Calgary SEO resources you have. Another important thing is to find out if there’s a vacant niche relevant to your business that you can capitalize on for Calgary SEO. Evading competition may turn out to be even more efficient and beneficial than fighting it. This is especially important for Calgary SEO keyword selection. Most popular keywords featuring millions of searches are usually also the most competitive ones. If you target these top search phrases it may take too much time and money before you can actually benefit from the results of your Calgary SEO efforts. There’s a better way. Having analyzed the competition you can come up with a list of keywords that are quite popular but less competitive. Winning high rankings will be much easier if you manage to find a middle ground between popularity and competition.
Apart from the keyword strategy there are also a number of other factors to take into account when doing the Web Candy SEO competitive analysis. Website design is certainly critical for search engine optimization. The design and navigation of a website should be both search engine- and user-friendly. There’s always a lot you can learn from your competitors and there’s always room for improvement in the Calgary SEO business sector. If you have an idea that you would like to implement to your website’s design but you don’t know if it will work well you can see if your competitors have done this and how it worked for them.
Content is another element of the competitive analysis process provided by Calgary SEO professionals; Web Candy. You can see what kind of content receives feedback from the visitors and get a better idea as to what kind of information interests your potential clients. This is important since SEO is not just about getting people to your website, it is also about making people want to stay at your website and come back again.
In order to get to the top of search engine results pages you need to know how those who are already there have done it. Therefore a successful search engine optimization campaign is impossible without a thorough competitive analysis performed by Calgary SEO experts from Web Candy.
Initial Ranking review (Benchmark)
Monthly Reporting (Google.ca, Yahoo.ca, MSN.ca)
Initial Competitive Analysis report
Sitemap Submission to Google
Creation of robots.txt file
Keyword Analysis & Consultation
Meta data Optimization
Internal Link Optimization
ALT tag Optimization
Installation and Optimization of Blog
Dedicated Account manager
Social Media Optimization (SMO) consultation
SMO Competitive Analysis
SMO Strategy Implementation
Social Media Submissions
SEO Article Writing & Publication / month
Press Release publications
Pay per click Campaign Management
Pay per click Contribution ($ toward SEM)
Pay per click Landing pages
Local Google Maps listings